Figures show the majority of
new businesses in Queensland are based in the state's south-east, but there is
a push to encourage entrepreneurs in regional towns to try to tackle the high unemployment
rates.
Mark Sowerby founded a
successful funds management firm that is now one of Australia's top-listed
companies.
He was then appointed by the
Queensland Government as its first chief entrepreneur.
Mr Sowerby visited 11
regional towns across the state this week to promote "start-up"
culture in regions.
During his regional blitz,
Mr Sowerby shared his top tips on how to run a successful start-up and the
pitfalls to avoid.
Top tips:
1. Do what you like
"If you don't have that
base motivation, then I think you're setting yourself up for failure. It needs
to, in a way, be a lifestyle choice and a chance to express yourself," he
said.
"What's the point of
doing something we don't like? I really worked out in my mid-30s that I liked
building businesses.
"People are told to
start a business that solves a problem, but you need to like what you're
doing."
2. Be good at it
"Know what you're
doing, and be able to do it well, and then bring people into your
business," he said.
"If you know it, then
you'll know if the people you've brought in [to your business] are doing their
job well.
"You need to build your
skills in the area you're working - train, practice and be as good as you can
in your field."
3. Spend smart
"I raised $3 million
pre-IPO and I reckon I wasted a third of it on silly frivolous things ... I
didn't mean to do it but I spent it on things I thought I should now that I had
money," he said.
"You've got to spend
money well. Every one [business] I invested in I think they spent a third of
their money on frivolous things that don't get them to your goal."
4. Know your motivation
"It has to be a
lifestyle choice, where you're choosing to control your own destiny and using
that business to express yourself. It's your platform to take on the world, or
change the life of your family," he said.
"You need to know your
motivation and let that be the base of all your decision. It is relentless and
hard and you want to go into work and enjoy it. You can build a business where
you're surrounded by people you like."
Read more
on... Entrepreneur Shares Top Tips
On How To Run A Start-up Business
Author: Isabella
Higgins

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